Global Sales Strategies that Produce
Results
Technology Marketing Alliance helps
technology companies create, execute, and implement global sales
strategies. TMA experience includes virtually every major market for
technology based products and services in the world. TMA strategies are
built around complex selling strategies as defined by strategists such
as such as Jeff Thull and Steven Heiman. TMA services fall into three
broad categories:
Sales Management. Technology Marketing
Alliance gets results by focusing on salespeople, organizations,
processes, structures, customer care, tools, channels, metrics,
motivation, values and most of all, leadership. TMA sales strategies
will create an environment where companies solve problems by providing
products and services with prices and conditions that make both buyer
and seller more successful. Sales management results are easy to
measure. They are the top and bottom line results of client companies.
Business Development. Technology Marketing
Alliance gets results by building relationships with partner companies
using the strengths of each company to help the other. Business
Development results are harder to measure because they rarely have a
revenue line associated with them.
International Operations. Technology
Marketing Alliance services span all global aspects of company
operations. TMA international strategies get results by localizing and
applying winning strategies. TMA experience shows that companies who
ignore or defer the global opportunities of their business are
shortchanging their investors and risk competing with foreign copies of
their own products and services. TMA has alliances with partners around
the world to efficiently and quickly can implement a wide range of
services. International operations, if done right can contribute more to
the bottom line than the domestic equivalent. TMA international
strategies results are measured by the top and bottom line contribution
to clients financial statements. |
